Glossary entry (derived from question below)
Spanish term or phrase:
muy cercanos a la decisión de compra...
English translation:
so close to the decision points on purchase
Spanish term
Spain
High quality translations
Native in: Spanish
Works in: English to Spanish, Spanish to English
muy cercanos a la decisión de compra...
"Dichos impactos son impactos de alto valor, pues están muy cercanos a la decisión de compra, la elección de la marca y la compra de impulso. "
De momento interpreto lo siguiente:
"These impacts are high value impacts, because they are delivered closest to point where the purchase decision, brand choice and impulse buy will take place."
Proposed translations
La palabra justa/The right word
Native in: Spanish 
, English
Works in: Spanish to English, English to Spanish, Portuguese to Spanish, and 1 more.
so close to the decision points on purchase
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Note added at 1 hr (2011-07-18 10:41:31 GMT)
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Mi sugerencia debería figurar arriba de todo como 'so close to the decision point(s) on purchase', si no a lo mejor parece poco gramatical
...because they are delivered so close to the decision points on purchase, brand choice, and impulse buying.
Poland
Understanding words.
Native in: Polish
Works in: Polish to Spanish, Spanish to Polish, Portuguese to Polish, and 5 more.
remain very close to where purchase decisions...
The impacts are high value ones, as they remain very close to where purchase decisions, brand choices and impulse buys are made.
Here's a whole article about this matter:
http://www.ccbsa.co.za/CCBSA/Articles/Most Purchase Decision...
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Note added at 39 mins (2011-07-18 09:36:29 GMT)
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It was supposed to start with "these impacts" instead of "the".
| agree |
philgoddard
: I agree with evverything exept "remain" - "are" would be better. And you're right to avoid repeating "impacts".
6 hrs
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thank you :)
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Spain
Respect & time is money everywhere
Native in: Spanish
Works in: Spanish to Chinese, Spanish to English, English to Spanish, and 3 more.
Definicion
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Note added at 2 horas (2011-07-18 11:01:54 GMT)
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'' These impacts are high impacts'' - estos impactos son de gran valor.
''because they are delivered closest to point where the purchase decision, brand choice and impulse buy will take place."- Puesto que estan muy cerca de tomar la deicision de la compra, eleccion de la marca y compra impulsiva se llevarán a cabo.
Comercio
United States
US Court Cert. 1980 Ph.D. 1981
Native in: English
Works in: Spanish to English, Portuguese to English, English to Spanish, and 2 more.
(since) tjhey are essential to the decision-making process
France
Audiovisual Translation Specialist
Native in: English , French (Variant: Standard-France)
Works in: French to English, English to French, Italian to English, and 3 more.
very close the where the purchasing decision....
Keeping it all in the present makes better sense than the future because you're explaining habitual behavior.
I also think you don't need to repeat impacts because the concept is already being discussed, allowing you to be more straightforward.
Spain
A cut above the rest in translation...
Native in: English (Variants: Irish, US, UK) , Spanish (Variants: Latin American, Standard-Spain)
Works in: Spanish to English, French to English, English to Spanish, and 2 more.
close proximity to where buying decisions [...] takes place
Based on my agreement with an answer offered for your last question (impactos), I would word this along the lines of this.
Dichos impactos son impactos de alto valor, pues están <b>muy cercanos a la decisión de compra</b>, la elección de la marca y la compra de impulso.
This influence has high-value impact owing to its <b>close proximity to where buying decisions</b>, brand choices and impulse buying <b>takes place</b>.
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